SINGAPORE – People have been rewarded for walking more and for choosing healthier options such as drinks with less sugar. Soon, some can get incentives just for getting sufficient sleep.

Insurance giant AIA has launched an initiative in Asia to combat sleep deprivation and wants to reward policyholders for getting at least seven hours of quality shut-eye a day, similar to how it incentivises them for taking at least 10,000 steps a day.

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